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Santander: Fans to spend thousands watching World Cup from Britain

City PM Published Jun 5, 2026 Reviewed Jul 3, 2026 ✓ Reviewed by citations.press editors
Citation-ready fact
Brits will spend, on average, £630 on eating out and drinking over the 104-match World Cup tournament.
630 GBP · eating out and drinking
Santander, bank conducting research
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Citation-ready fact
Brits will spend over £200 on takeaways during the World Cup.
more than 200 GBP · takeaways
Santander, bank conducting research
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Citation-ready fact
Brits will spend over £175 on public transport during the World Cup.
more than 175 GBP · public transport
Santander, bank conducting research
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Citation-ready fact
Brits will spend more than £100 on kit and decorations during the World Cup.
more than 100 GBP · kit and decorations
Santander, bank conducting research
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Citation-ready fact
England’s three group games kick off at 9pm, 9pm, and 10pm local time in the US.
9 hour · kick-off time10 hour · kick-off time
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Citation-ready fact
Scotland’s matches against Morocco and Brazil kick off at 11pm BST.
11 hour · kick-off time
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Citation-ready fact
Scotland’s first match against Haiti kicks off at 2am BST.
2 hour · kick-off time
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Citation-ready fact
Brits will spend the same amount on takeaways as on taxis during the World Cup — over £200.
more than 200 GBP · taxis
Santander, bank conducting research
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Citation-ready fact
Fans following every group match could spend over £230 before the knockout stages begin.
more than 230 GBP · costs
Gerry Davies, Santander UK
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Citation-ready fact
The World Cup gets underway on Thursday evening when Mexico takes on South Africa.
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Citation-ready fact
Costs for Brits watching the World Cup from home could exceed the price of a ticket to an England match in the United States.
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Santander have said to expect Brits to fork out thousands to watch the Fifa World Cup from afar this month.

Research from the bank reveals that Brits will spend, on average, £630 on eating out and drinking over the 104-match tournament while it estimates over £200 will be spent on takeaways, the same on taxis, over £175 on public transport and more than £100 on kit and decorations.

It means Brits could spend more watching the tournament from home than it would cost to buy a ticket to an England match out in the United States.

Santander UK’s Gerry Davies said: “Football has a unique ability to bring people together, and this summer’s tournament looks set to be no different. Whether fans are watching from the stands or hosting friends at home, many will be spending more to make the experience one to remember.”

England have been blessed with relatively early kick-off times for their three group games – in Dallas, Boston and New Jersey. Two matches will kick off at 9pm with the third an hour later.

Scotland fans, however, have been hit with some later matches. Games against Morocco and Brazil will kick off at 11pm but their first match against Haiti will get underway at 2am BST.

It is hoped the World Cup can serve as a tonic for British boozers amid stinging tax hikes stemming from the Budget last autumn.

With the football getting underway at around 8pm each day and running through until 4am, there’s a lot of time for Brits to spend in their favourite haunts.

Added Davies: “For those following every group match, costs could top £230 before the knockout stages even begin and the further their team progresses, the more fans are looking to spend.”

The tournament gets underway on Thursday evening when Mexico takes on South Africa.

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