Windscribe trolls Mullvad
Rival providers in the best VPN market rarely miss an opportunity to capitalize on a competitor's misstep, and the ongoing controversy surrounding Mullvad is no exception.
In a satirical response to the recent news that a Mullvad co-founder made a massive political donation, Windscribe has issued a mock apology regarding its own CEO’s financial contributions.
Earlier this week, it was revealed that Mullvad VPN co-founder Daniel Berntsson donated 5 million Swedish kronor (around $514,000) to the controversial populist Örebro Party in Sweden. Berntsson, who stated the donation was made personally to support the party's anti-corruption stance, contributed a sum that accounted for 72% of the party's total income last year.
The disclosure forced Mullvad into damage-control mode. The firm quickly clarified that the private donation "is not part of Mullvad's values or mission," and offered refunds to any users who wished to cancel their subscriptions over philosophical disagreements.
Seizing the moment, Windscribe posted its own tongue-in-cheek statement on social media, assuring users that it wanted to "get ahead of any potential public outcry". The company explained that it would be hypocritical to criticize Berntsson's financial support without disclosing that Windscribe CEO Yegor Sak has also made monetary donations to organizations supporting causes he believes in.
"Let us make one thing clear: we are not here to lie," the statement read. "Yes, our CEO has made donations to a specific side, but today we want to come clean and make things right."
Rather than backing a divisive political movement, Windscribe revealed that Sak, the proud owner of a corgi named Snoop, had donated personal funds to Save Our Scruff, a dog rescue in Toronto.
Anticipating that a strict pro-dog stance could "cause division within our userbase", the company quickly added that it had corrected the imbalance.
"So today, we are making one thing clear — we support cats as well, and Yegor has personally donated to the local Annex Cat Rescue organization to support their work," the post noted.
A Statement From Windscribe About Our CEO's Personal DonationsYou may have heard in recent days that Mullvad's co-founder and co-owner, Daniel Berntsson, donated ~$500,000 of his personal money to the controversial populist Örebro Party in Sweden.While Mullvad's… pic.twitter.com/B6ozQ1VtVBJuly 1, 2026
While Windscribe’s parody is light-hearted, it underscores a serious point about brand identity in the cybersecurity industry. VPN users are notoriously privacy-conscious, and they often evaluate a provider's ethical compass just as rigorously as its encryption protocols.
When the executives behind a VPN support controversial causes, it can severely test user trust, regardless of the company's official stance or strict no-logs policies.
Windscribe concluded its post by mimicking the standard corporate PR playbook, asking users to forgive its "lack of transparency" in the pet debate. The company emphasized that Sak's donations are a reflection of his personal beliefs and will not impact the safety or operation of the software.
"Our service and applications are not affected by these donations," the statement concluded. "They remain secure and dedicated to providing our users with the best VPN on the market."
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Rene Millman is a seasoned technology journalist whose work has appeared in The Guardian, the Financial Times, Computer Weekly, and IT Pro. With over two decades of experience as a reporter and editor, he specializes in making complex topics like cybersecurity, VPNs, and enterprise software accessible and engaging.
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