Paul Bales

“"Within the first day something like two million people had downloaded the trailer," Bales says.”

“we released a movie called Sherlock Holmes at the end of last year”

“last year at Cannes a deal was made which saw MTV premiere the trailer to their movie Mega Shark vs Giant Octopus.”

“Within the first day something like two million people had downloaded the trailer”

“it premiered in France on television on Christmas Day”